Meet your cake designer
My name is Deborah, and I am a self-taught home baker and cake designer based in Bassaleg, South-East Wales.
What began as a simple hobby blossomed into a home-grown business in 2021, while I was balancing careers in fitness and fashion. Today, I work in hospitality - yet my kitchen remains the place where my imagination truly comes alive.
My background in fashion gifted me a love for details and aesthetics, while my Italian upbringing - born and raised in Milan - instilled in me a deep appreciation for flavour, quality, and the simple pleasure of good food made with care and intention.
​There is something enchantingly alchemical about baking: gathering a few simple ingredients and elevating them into the most delicate, beautiful, and irresistible creations. I adore the contrast of it all, the quiet precision of measuring and mixing, the gentle science of temperatures and timings, and then the joyful release of creativity as colors and textures weave together into edible art.
The true magic happens in the moment a client sees their cake for the first time - that spark of joy, surprise, and delight. It's those priceless reactions that inspire me to dream bigger, bake better, and create with even more heart every time.